2024 Domain Market Report: Size, Growth, and Popular TLDs
The domain market in 2024 exhibited notable growth and evolving trends. Here’s a concise overview:
Market Size and Growth
Total Domain Registrations: By the end of 2024, global domain registrations reached 415 million, up from 390 million in 2023, marking a 6.4% year-over-year increase. domainproai.com
Premium Domain Sales: There was a 12% rise in premium domain sales compared to 2023, with total sales surpassing $950 million globally. domainproai.com
VeriSign’s Performance: VeriSign, the registry operator for .com and .net domains, reported a 3.8% increase in third-quarter revenue, totaling $390.6 million, driven by growing demand for domain name registrations. reuters.com
Popular Top-Level Domains (TLDs)
.com Dominance: The .com TLD maintained its leading position, accounting for a significant portion of global domain registrations. blog.verisign.com
Emerging TLDs:
- .shop: The .shop TLD gained popularity, becoming the second-most-registered TLD after .com, with 721,532 registrations by the end of 2024. namecheap.com
- .me: The .me TLD emerged as the top country-code TLD, moving from eighth place in 2023 to first in 2024. namecheap.com
Country-Code TLDs (ccTLDs): Registrations for ccTLDs reached 134.5 million by the end of Q1 2024, reflecting a 0.9% increase from the previous quarter and a 2.7% rise year-over-year. dnib.com
Trends Influencing the Market
Artificial Intelligence (AI): The rise of AI technologies influenced domain registrations, with increased interest in domains featuring the .ai TLD, associated with Anguilla. apnews.com
Streaming Platforms: Domains like .tv, associated with Tuvalu, saw increased value due to their association with streaming services, notably Twitch’s use of twitch.tv.
Conclusion
The domain market in 2024 demonstrated robust growth, with significant increases in total and premium domain registrations. While .com remained dominant, other TLDs like .shop and .me gained traction. Technological advancements, particularly in AI and streaming services, played a pivotal role in shaping domain registration trends.
